Content repurposing challenge (December 2024)

Build up a wealth of contents

It’s December and we’ll be welcoming in a brand new year in 31 days.

This is the best time to plan for the next year and I’ve designed this challenge in preparation of 2025 and beyond.

If you have been writing for a while, even if it’s in your journal, you can repurpose them. Join me on this challenge and breathe new life into your writings.

Here’s how it works.

Repurpose and build a content library challenge

Step 1 - Repurpose

Select a post you’ve written. Use it as a foundation and repurpose it into one of the following formats:

• turn it into a listicle

• create a quote graphic for social media

• condense it into a 100-word note

• use it as an intro for your next post

• write a reflective journal prompt

• highlight key points for a carousel post

• record it as a podcast

1 post turns into 7 pieces of content which you can combine or use for another platform.

Step 2 - Build your content library

A content library is your personal treasure chest of ideas, insights, and creative work that can be reused, reshaped, and reimagined for the future. To maximize its value, build it with structure and intent.

Use a platform you’re comfortable with, as consistency matters more than complexity. Opt for tools that allow searchability and tagging for ease of use. Here are some suggestions:

• Notion

• Google Sheets

• Evernote

Organize your library to find and reuse content effortlessly by using

• Folders - Categorize by content type (e.g., tweets, blog drafts, captions).

• Tags - Add labels for themes (e.g., mindset, creativity, writing tips).

• Keywords - Include searchable terms that align with your audience’s interests or platforms (e.g., “personal development,” “headlines”).

• Formats - Mark the type of content (e.g., infographic, thread, email).

Your goal

Complete this in just 15 minutes per day. By the end of a month, you’ll have repurposed 30 pieces of content ready to plug into any platform.

Your reward

• Maximize your creative output with minimal effort.

• Your hard work is saved, then recycled and ready as a new piece.

• With a content library, you can stay consistent with your writing without scrambling for fresh content.

How to join?

This challenge is open to all. If you decide to join, comment “Content 12“.

Tag me every time you complete the challenge.